About Beco
We make everyday home and kitchen products using natural ingredients and sustainable alternatives. Our goal is simple: better products for you, without harming the environment.
Key Responsibilities:
1 .Daily Execution:
Own the daily publishing of content across social media platforms (Instagram, Facebook, Twitter, LinkedIn, etc.), including feeds and stories.
Schedule and manage posts based on the pre-approved content calendar.
2. Social Media Calendar Management:
Collaborate with the design and content teams to create monthly content calendars.
Ensure timely coordination and clear briefs for creatives and campaign assets.
3. Content Planning & Strategy:
Support the development of strategic content buckets aligned with brand goals.
Help ideate and execute content campaigns, product launches, and influencer activations.
4. In-House Photoshoots & Production:
Plan, coordinate, and execute in-house content shoots including product photography, reels, behind-the-scenes stories, etc.
5. Trend Monitoring & Analysis:
Spot trending topics, viral challenges, and emerging formats to ensure the brand remains relevant and timely.
6. Community Engagement:
Monitor and manage community interactions, comments.
Actively engage with followers to drive organic reach and brand love.
Requirements:
2–4 years of experience in a social media role, preferably in the FMCG or consumer brand sector.
Strong understanding of digital content formats, social platform best practices, and visual storytelling.
Ability to multi-task in a fast-paced environment and adapt quickly to shifting trends.
Excellent communication and organizational skills.
Location - Mumbai